Marketing Research Techniques

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Course Information

This course is designed to use a hands-on orientation in identifying and evaluating business marketing solutions through the examination of several research techniques and applications. The student will use the key principles of problem statement creation, experimental research, and the questionnaire design process to develop actionable research solutions to help solve modern marketing problems.

Intake W26 SEM

Start Date Jan 13 / 2026

End Date Apr 21 / 2026

Prerequisite(s):

n/a

Computer Software Requirements:

n/a

Chats:

n/a

Group Work:

n/a

Registering college code:
CG-OLRN1574

Host college code:
DU-MKTG3284

How to register

Registration is completed online via the Student Portal. When registering for a course, it is not necessary to include the 2-digit college code prefix (e.g. OLRN1715, not CG-OLRN1715). For more information, visit https://continuing-education.conestogac.on.ca/ontario-learn.

Contact

Conestoga College
Email : OntarioLearn@conestogac.on.ca

299 Doon Valley Drive
Kitchener, ON
N2G 4M4

Phone : xxx
Fax :

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