CRM and Selling
Course Information
This course is designed to provide students with the essential skills required to be a sales professional in a Business-to-Business (B2B) environment. The course will explore computer and communication technologies as they apply to business-to-business selling and will provide an introduction to the use of customer relationship management (CRM) and web selling. Students will develop their skills by creating a detailed step-by-step sale simulation of a product or service using a consultative approach and creating a win-win environment for both the prospect and the seller delivered via YouTube.
Intake S26 SEM
Start Date May 12 / 2026
End Date Aug 18 / 2026
Prerequisite(s):
MRK106 Introduction to MarketingBAM101 Introduction to Business Administration
Computer Software Requirements:
n/a
Chats:
n/a
Group Work:
n/a
Host college code:
SE-CRM400
How to register
You can register in-person, on-line, by fax or mail. When Registering for a course, it is not necessary to include the 2 digit college code prefix (e.g. ENL001– not FA-ENL001). For details visit
https://www.fanshawec.ca/programs-and-courses/programs-type/part-time-studies/ontario-learn#
Contact
Sherrie Fennell
Email : ontariolearn@fanshawec.ca
1001 Fanshawe College BoulevardLondon, ON
N5Y 5R6
Phone : xxx
Fax : (519) 452-1343